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Monday, December 18, 2006

More on Google Tools

Tailor your users' search experience with Custom Search Engine

Create your own tailored search experience for your users with a Custom Search Engine that reflects your knowledge and expertise. If you're using AdSense for search, you can link your account to your custom search engine and add a new revenue stream from the ads within the custom search engine results. In a few quick steps you can create a search engine that looks and feels like your site. It's easy to use and set up, and you can prioritize search results based on your interests; invite members of your community to participate in growing your search engine content. And just like AdSense for search, you can integrate your custom search engine directly into your site so your users stay on your pages. Keep in mind that while our site is in English only at this time, you can create a custom search engine that searches across content in the following languages: English, French, Italian, German, Spanish, Traditional Chinese, Simplified Chinese, Japanese, Korean, and Russian.

Make your site more Google-friendly with our Webmaster Tools

Google's Webmaster Tools provide you with a free and easy way to make your site more Google-friendly. They allow you to get Google's view of your website & diagnose potential problems, see what queries drive traffic to your site and how users find you. The tools can also tell Google about your pages, what is important, and how often they change. The more eyeballs you have on your useful content, the better for your AdSense performance.

Understand your audience with Analytics

More and more AdSense Publishers are discovering Google Analytics . It's free and as easy to set up as AdSense, and will give you the data you need to back up your AdSense decisions. For example, if you're wondering where to put your AdSense ads, you can look at Google Analytics reports to find out which pages on your site get the most traffic, and where visitors spend the most time. All you need to do is add a couple of lines of code to each page on your site. Sign up for a free account and see results today.

Promote & enhance your website using Gadgets

You can enhance your own website and promote your website's content, for free, by using Google Gadgets. To enhance your own website, you can add fun or content-rich gadgets by copying and pasting a little HTML you can generate from the directory of gadgets for your webpage. To promote your website's content on the Google homepage and on other sites across the web, you can create and optimize your own Google Gadget.

Embed a searchable Google Map without writing any code

Let your users search for places on a Google Map without leaving your site. The best part is you don't need to write a single line of JavaScript or HTML. The Map Search Wizard will generate code for you, and all you have to do is copy and paste the code into your page just like AdSense. You can also customize how you want the map to look and the center location. It's easy, fast, and free. And if you're interested in doing more with a dynamic Google search box, check out the AJAX Search API

Collaborate on your site content with Docs & Spreadsheets

Google Docs & Spreadsheets is our new web-based word processing and spreadsheet program, perfect for managing your site's content and sharing it with others. You can edit and save in HTML to create mockups of your webpages, access your files from any computer via a web browser, easily send them to collaborators to review & edit, and view all past revisions to any document. Docs & Spreadsheets also provides an easy way to distribute content. Your users won't need to download anything from your site; just create your content in Docs & Spreadsheets or upload an existing file, publish it, and then link directly to the file from your website. Google Docs & Spreadsheets is free, secure and easy to try out. Check out the product tour for an overview, or just sign up here.

Communicate better with others with Google Apps For Your Domain

The more you can focus on your site content, the more successful you can be with AdSense. Now available in 18 different languages, Google Apps for Your Domain allows you to spend less time, energy, and money on one of the biggest distractions for publishers: maintaining IT systems. Now you can offer powerful communication and collaboration tools including Gmail, Google Calendar and Google Talk to everyone with an account on your own domain, people within your organization or members of your community. Best of all, everything is managed on Google's scalable, secure systems, just like AdSense.